Episode 13: Conversion Rate Optimization Case Studies and Testing Strategy with Justin Rondeau from WhichTestWon

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Our guest for this episode is Justin Rondeau from WhichTestWon. We discuss Justin’s approach to conversion optimization strategy, the importance of making decisions only on good test data, and some interesting case studies from the WhichTestWon library of A/B tests.

Episode Links

• WhichTestWon State of Online Testing Report

Case Study Links (WhichTestWon Premium Membership Required)

• Which Overlay Appearance Timing Won More Email Opt-ins?
• Which Page Increased Leads for Realtors — With or Without a 15 Second Pop-up?
• Did ‘Pay with a Tweet’ or ‘Pay with an Email’ Increase Downloads of a Marketing PDF

Contact Details for Justin Rondeau

• LinkedIn
• Twitter (@Jtrondeau)
• WhichTestWon

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